Casi

Casa / Casi /

Caso della società circa JAFFA's commercial renovation project for the flagship store of GOOD ME Milk Tea in Hangzhou

JAFFA's commercial renovation project for the flagship store of GOOD ME Milk Tea in Hangzhou

2026-02-27

JAFFA's commercial renovation project for the flagship store of GOOD ME Milk Tea in Hangzhou

In September 2025, JAFFA launched the commercial renovation project for the flagship store of the milk - tea brand Gu Ming in the West Lake business district of Hangzhou. Materials such as green - colored water - wave - patterned resin glass sheets and resin pipes were used to create a store style that conforms to the brand concept. Through unique green acrylic installations, the store stood out in the business district and became an internet - famous spot for check - ins. The transparency and lightness of acrylic broke the crowded feeling of traditional milk - tea shops, creating a sense of airiness and artistry. The modular design and standardized processes significantly shortened the construction period and reduced the later maintenance costs. At the same time, the recyclable acrylic materials are in line with the brand's concept of sustainable development.

ultimo caso aziendale circa [#aname#]

The client's bold initiative and trust in the space, along with the designer's strict control over the final effect, are manifested in every aspect. For example, regarding the color scheme, due to color differences on different monitors, the designer personally adjusted the colors and measured the light. The professionalism of the general contractor's construction team was also crucial. Facing intricate details and time - limit control, we collaborated on making samples. We carried out 1:1 color matching and sample - making tests to reproduce the renderings. The more arduous the process was, the more beautiful the result turned out to be.

ultimo caso aziendale circa [#aname#]

I. Project Background

Client: Goodme milk tea chain brand

Project Type: Brand image upgrade store / Theme pop - up store

Core Requirements:

Create a highly recognizable visual theme of "West Lake Greenery".
Use transparent and lightweight materials to enhance the sense of airiness in the space.
Balance the brand's youthfulness and the high - end feel of the space.
Meet the dual needs of commercial display and daily operation.

II. JAFFA Acrylic Solutions

1. Exterior Art Light Box System

Materials: High - transparency acrylic light box panel + Custom UV printing film

Techniques:

Use water - wave - patterned acrylic as the light box panel to simulate the texture of the water surface. When light passes through, it creates a naturally flowing light and shadow effect.
Print the "Spring Greenery" theme pattern on the back with UV technology, deeply integrating the abstract green plant imagery with the brand color.
Adopt a modular splicing design for easy transportation and on - site installation.

Effects:
During the day, it presents a hazy artistic feel. At night, when the light box is lit, it becomes the visual focus of the block.
The water - wave texture effectively softens the light, avoids glare, and enhances the spatial texture.

2. Transparent Partition for Window Display and Entrance

Materials: Ultra - white tempered acrylic + Black metal frame

Design Highlights:

The large - area transparent acrylic directly showcases the "green installation art" inside the store to passers - by.
The black metal frame strengthens the sense of lines, forming a strong visual contrast with the green acrylic.
The circular acrylic viewing window serves as a visual anchor point, guiding the line of sight to focus on the core installation inside the store.

3. In - store Theme Installation Art

Materials: High - toughness colored acrylic tubes + Acrylic sheets

Implementation Methods:

Customize green acrylic tubes of multiple specifications, and form the shape of "growing plants" through bending and pasting.
Match with geometric shapes cut from acrylic sheets as the installation base and structural support.
Embed LED light strips inside to make the installation emit light at night.

Value:
The store becomes an internet - famous check - in spot, attracting traffic and increasing its spread on social media.
Utilize the lightweight property of acrylic to create large - scale installations without oppressing the space.

Prodotti acrilici personalizzati

Plexiglass su misura

Fogli acrilici colorati

fogli acrilici di plexiglass

Vetro stratificato in resina

pannelli di resina

Pannelli di resina eco

Pietra traslucida